I stand at the intersection of marketing and content, offering a wide and rich range of content marketing services.

It all begins with an idea.
Let’s make your business stand out.

Here are a few of the services I can provide for your business.

Content Strategy

At its simplest, content strategy is a tapestry of marketing communications produced and published for a brand to build its story, inform its customers, and sell its products or services. A good strategy covers all communication elements, from audio and video to written and graphic. It’s the recipe that pulls together all the ingredients of marketing communication while executing the strategy is the chef cooking — sometimes according to the recipe, sometimes with a little added flair.

  • Strategy

  • Reporting

  • Analysis

  • Planning

  • Calendars

Content Writing

Yes, most of us know how to write. But do you know how to use writing to inform, educate, entertain, or persuade? Can you craft copy that compels, delights, or fades into the background allowing the brand to shine through to its customer? This is the difference between writing and content.

  • Articles & blog posts

  • Website & ad copy

  • Print & digital content

Search Optimised Content

If a tree falls in a forest and no one is around to hear it, does it make a sound? Equally, if you create content on the internet and no-one can find it, does it serve any purpose?

It’s not enough to create great content, you also have to make sure it can be found. Search optimisation is key to creating great digital content, from website copy and blog posts, to social content.

  • Keyword resarch

  • Search optimised content

Social Media Content

These days, a brand can be made or broken by its social channels. If you want to give your brand the Crocs treatment or pull a Wendy’s, don’t leave your social content to the interns. True social content is interesting, engaging, thought provoking, or simply fun. Whatever it takes to get eyes on your prize.

  • Content planning

  • Social content creation

Copy Services

Whether you prefer to write your own content and simply need a polish, or you’d like to overhaul old blog posts for new needs, there’s a range of copy services that can help.

  • Editing

  • Proofreading