Portfolio.

Content Creation and Strategy.

  • Managed content and strategies for Pentravel, Thompson’s Holidays, Explorer Safari, and Edusport.

  • Developed content and user journey mapping for clients like Plentify and World Animal Protection.

  • Created and executed content strategy, producing various forms of copy including long-form articles, emails, website, and social media content.

Copywriting and Editing.

  • Created article content for Coyne Healthcare/Phytoceutics and press releases for Taptap by AMA Digital Media.

  • SEO content editing for The Media Image, editing multiple articles daily for web distribution.

  • Developed blog posts and product descriptions for their website over several months.

Marketing and Campaigns.

  • Created social and marketing content for clients like China Herb in the Traditional Chinese Medicine industry.

  • Produced social content strategies, copywriting, and reporting for targeted campaigns, including scriptwriting and video management for their 20 Years of V-Tech video.

  • Crafted concept, bottle, box, and website copy for the award-winning South African craft gin.

Educational Content.

  • Developed online learning curricula for Grade 12 subjects (Accounting & Life Science), aligning with the CAPS curriculum.

  • Designed learning content for clients like Skills Development Corporation in the e-learning industry.

  • Worked with the team at Nigeria-based NGO, UrbanBetter, to create learning content to train their citizen scientists. Content in development at time of writing.

Industry-Specific Content.

  • Worked with clients like 10xTravel (now 10xTourism) creating email course content, Greatest Africa for website content and blog articles, and Giltedge for luxury travel content.

  • Produced lifestyle articles for Black Mountain Content’s clients and content for Snuza in the wearable baby monitor industry.

  • Wrote website content, brochures, and listing content for property developments.

    Dennis Moss Partnership | Website content and sales brochure: Summerview Apartments & Kommetjie Mountain Estate.

    Ice Cold Soda | Website copy, brochure & Property24 Listing: Breeze Ballito (KZN) & The Diamond (JHB)

Video Content.

  • I managed the 20-year anniversary video for V-Tech. This included scriptwriting and video management for 20 Years of V-Tech video.